You have spent thousands of dollars on a world class website and have a great social media program along with a great SEO Program with thousands of people coming to your website but the sales are not coming in as fast as you expected. That is where a constant monitoring of your website comes in. We can monitor how users interact with your website, experiment with keywords to fine tune how they navigate and get to the desired products. This service is ongoing, as your products are updated and as consumer patterns change then so should your website.
One of the things we do is analyze visitor flow. What page did they land on with what keywords, if it was the correct page then maybe nothing else needs to be done but if the page is not converting then we need to change the page or add options for the client. What we do can not be summed up in a paragraph, it is dynamic. based on user interaction.